Avatar for Jolene Smyth

Jolene Smyth

Member Rural Drug Addiction Research Center University of Nebraska-Lincoln

Contact

Address
709 OLDH
Lincoln NE 68588-0324
Phone
402-472-3631 On-campus 2-3631
Email
jsmyth2@unl.edu
Website

Jolene Smyth is a Professor and Chair of the Department of Sociology at the University of Nebraska-Lincoln (UNL). She earned her Ph.D. in Sociology from Washington State University in 2007 and joined the Sociology Department at UNL in 2008. She served as the Director of the Bureau of Sociological Research from 2012 to 2020. Her research focuses on improving survey data collection processes through the reduction of measurement and nonresponse error. In her work she examines how questionnaire design impacts interviewer/respondent interactions and responses in telephone surveys, how various questionnaire design features (e.g., question wording, visual emphasis, response scales, etc.) impact responses in both interviewer and self-administered surveys, and mobile web survey design. She is a co-author of the fourth edition (2014) of Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method (with Don A. Dillman and Leah Melani Christian). She has also published a number of journal articles and book chapters on such topics as the effectiveness of web surveys, multiple-answer questions, open-ended questions, scalar questions, visual design, Internet surveys, context effects in web surveys, mode preference, within-household selection in self-administered surveys, survey sponsorship, and mixed-mode surveys.